Tag Archives: breast cancer

Komen Crisis: How to Kill a Movement

All hell broke loose with the news and the organization found itself on its proverbial back high heel. Other organizations would kill for this kind of engagement and attention. But what did Komen do? They made the two big mistakes so many other leaders of successful companies and organizations have done through the years: the Komen for the Cure leadership took their supporters for granted and are now having trouble admitting they did anything wrong. Continue reading

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Beyond the Pink: Wake-Up Calls and What I Learned from Cancer

Teleos co-founder, Fran Johnston, writes about her six year journey with cancer. What shocked her, what transformed her, and what has helped heal her. Continue reading

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Beyond the Pink: Wake-Up Calls and What I Learned from Cancer

When I see professional football players wearing pink cleats, gloves and ribbons in honor of Breast Cancer Awareness Month, I am impressed. I love that with the power of marketing and merchandising, millions of people now associate the color pink … Continue reading

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