Tag Archives: Susan G. Komen

Komen Crisis: How to Kill a Movement

All hell broke loose with the news and the organization found itself on its proverbial back high heel. Other organizations would kill for this kind of engagement and attention. But what did Komen do? They made the two big mistakes so many other leaders of successful companies and organizations have done through the years: the Komen for the Cure leadership took their supporters for granted and are now having trouble admitting they did anything wrong. Continue reading

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